Keeping space for copy
One of the things you do as a commercial photographer is just anticipate images that could be useful for a client. This one was also done for the +Nature Conservancy of Canada . Normal or appropriate workflow when working with someone before a photo shoot is to establish a "shot list". Basically list out the kinds of photos you think you can achieve in a photo shoot combined with the wish list of the client. One of the things I consider is that it's important to keep some photos with "negative space". This is blank space where a graphic designer can have enough room to put in a block of text (or copy) without touching other subjects in the photos. While I try to get photographs that are beautiful on their own, full of subjects, textures and colour, it's often good to get a simple image with a lot of blank space, and a sky can do just wonderfully for such purposes. Next time you look at an advertisement with heavy text over a photo, notice how it might look without the text and you will see how simple a commercial photo might need to be. Sometimes you will be hired to create a body of work that your client doesn't even know it's going to need yet, hence thinking ahead to photos they might need in the future, before they even ask for it.
These are the same cows in my previous photos from the Waldron, but by now they had started getting used to me and my strange behaviour of squatting by a tripod and even laying down. And because I wasn't chasing them or antagonizing them, they developed a curiosity and started walking towards me. After which their courage would run out and they would run away again. I was laying down in the grass to get more of that dark stormy sky that had passed over us, I made sure that I was focused on them and shot with a huge emphasis of the blank sky.
If You like this post, don't forget to check out the horseback expeditions I'm teaming up with +Wayne Sawchuk on! http://www.go2mk.ca/
Canon 5D Mark III, ISO 100 f5 1/100sec
#commercialphotography #graphicdesign #photography #moo